What voy says.
Fan ownership isn't really a goer in the current model of you want to be more than a social club with football. At our own club we've seen over the last decade, plenty of people willing to do more than just turn up. In fact willing to do anything but turn up! At Wigan, fans raised a huge sum in a short time to keep club afloat, Bury and others have created entire new clubs. The financial arrangements make it very hard to turn the clear appetite for fans to be involved on a deeper level into something with long term prospects as platform for clubs to challenge at highest level.
I think the way football is set up creates that entitlement. Players earn huge wages - that breeds demand, resentment, expectations. The media hypes value and finance all the time. People in football are reduced to being merely commodities. They're not humans, they're just units of value. If they don't perform, then it's like if you get a defective product from Amazon - swear a bit, send it back and get another one. As we're priced out of involvement with clubs, it's no wonder we don't look at the commodities as investments but simply units off a production line and any defects are rejected instead of fixed.
Media coverage also places a huge emphasis on performance. Being miserable is a disaster, relegation is an unthinkable and shameful failure. The reality is, when we look at objectively, those are inevitable things for some teams to experience most seasons. In fact, sometimes relegation is actually a blessing in disguise for a club.
It's also true that 'football fans' are a broad sweep of society. A huge number of people identify as such. So by identifying what 'football fans' are like also points at wider social attitudes. People are more impatient, people do have a more flippant attitude towards consumer goods now. Gone are the days when my grandad used to fix stuff in his garage and pride himself on never needing a new thing. Gone are the days of loyalty and reliability being key qualities in a worker. We live in a performance orientated world. People spend their weeks chasing targets, in short term contracts and under lots of pressure to hit often unreasonable goals.
Is it any wonder they then project that frustration onto players or clubs?